Have you been missing Facebook? Many of us haven't had access to it for close to 24 hours - it's been down. So has Instagram for that matter. Now, that's all well and good, it's only a social media tool, right? Wrong! Many use it for marketing. But what if that is your ONLY form of marketing, or networking, or connecting with potential and current clients? You're basically stuffed - or, at least, your business is put on hold. This is a good example of why you should not depend on one … [Read more...]
Don’t put all your eggs in one basket!
Recently you would have seen my article about not having two accounts on Facebook. It amazes me just how many people justify why they do it and why they ignore the Terms of Service that Facebook has in place. It doesn't matter if you have multiple email addresses - I do too! But it does matter that you have only one account, not multiple accounts. And I wish people would understand the difference between a Profile and a Page. A profile is attached to your account and it's in YOUR OWN NAME. … [Read more...]