…the bounced address! I send out a monthly newsletter to people who are self-subscribed. So, I never understand why their mailboxes are full everytime I send out a newsletter! I end up deleting them from the list – in disgust.
Many of them are VA email addresses – ones I recognise, some I don’t, but I can tell from the address that they are a VA. Others are people I know who are actively marketing their businesses – and yet their email fails. I get messages like the one below:
This message was created automatically by mail delivery software.
A message that you sent could not be delivered to one or more of its recipients. This is a permanent error. The following address(es) failed:
mailbox is full: retry timeout exceeded
Now I know that sometimes mail servers can play up, have problems, go down due to power outages, etc – and so I usually give them the benefit of the doubt. But when I see the same addresses over and over each month, there comes a time when I decide they don’t deserve to be on my list – and yet I know they probably need the information that is sent out each month.
I mean, why would you have an email address and not use it for your business? And not fixing the problem, or not responding to an email, is like not fixing a broken phone, or not answering it when it’s ringing. Or perhaps leaving it permanently engaged.
If you are someone who battles a constantly full mailbox then you need to consider any of the following:
- Unsubscribe from some of your lists (yes, even mine if necessary)
- Set up a different email address for subscriptions
- Get your mailserver box enlarged – even if you have to pay for it
- Discuss with your webhost or ISP other possible options
The reality is that you are going to receive enquiries, orders, requests from prospective clients and if they can’t get a message through to you, they’ll move on to the next person. So one sale could possibly cover the cost of increasing your mailbox size – webhosting is not an expensive affair these days. And if your current webhost can’t help you then seek out another! I know if the ‘new’ customer really wanted what you have they could pick up the phone, fax you or post a letter, even drop in, if they know where you are, but the reality is that people lean more on email these days and far less on the other options.