Have you viewed your business card and website with your prospective clients' eyes lately? Over the past year I've noticed a trend in business cards having minimal details.  Websites are often the same. A name, perhaps a business name, an email address (or, on their website a contact form) and a mobile phone number. That's it. Often the email address is not a domain address, i.e. they're using their ISP email, gmail, hotmail or similar. When considering whether I want to do business with … [Read more...]