This happened to a client of mine late last year and it was a challenging thing to get sorted and MailChimp people were wonderful, helping us through this. What happened? Someone accessed her account, uploaded over a million addresses and started to send out phishing email saying that payment was due on an invoice and the recipient's credit card was going to be charged. People began emailing and ringing my client anxious that she was going to charge their accounts for a large sum. Some were … [Read more...]
How do you grow your email list?
I periodically hear of people who want to buy a list for email purposes. Personally I believe people will do better if they grow their own list. They know where it comes from and that it is genuine. And for Virtual Assistants I feel it's important to grow their own lists. But I appreciate for some industries it doesn't work that way and they need to purchase existing lists. If you are planning to grow your own list then it's important to make it easy for people to subscribe via a blog or … [Read more...]