ACS News  
August 2005, Vol 12, Issue 6

[Bookstore]
For those who
work at/from home.

[Business Partners]
A list of complement-ary businesses to our services. 
If you would like yours listed, please let us know!

[Case Studies
Wondering how we 
could assist your
business? 

[Membership
For prospective virtual
secretaries.

[Newsletters
Read our previous
issues.

[Networking Events]

[Rates]
Kathie's service rates.

[VA Directory]
For a full list of our team.

 

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kathie@asecretary.com.au
PO Box 2918, 
 Cheltenham, Victoria,
Australia, 3192

Ph:  +613 9585 5780
Fax: +613 9585 3785
www.asecretary.com.au

 

Outsourcing or Offshoring?

There has been a lot of talk and many articles printed about the benefits of Offshoring as opposed to Outsourcing locally. There has also been great debate about whether the cheaper costs of Offshoring are outweighed by the benefits of Outsourcing locally.

Within a space of a few short years it has become evident that not all cases of offshoring have been beneficial with the end user (the consumer) becoming disgruntled with trying to communicate with telemarketers who do not understand the local customs, language terminologies and usability of items, let alone the geographics and demographics of a country not their own. Add to that the troubles that some financial institutions have experienced with the unscrupulous activities of offshore operators and the difficulties involved in charging them for their criminal acts, and outsourcing locally begins to look considerably more attractive. Where there may have been an initial $$ saving, it appears this has really only been a short-term saving – long-term it sometimes tells a different story.

For the larger organisation managing costs was the original motivation for outsourcing to offshore companies. After all with the changes of technology and the wider spread use of the Internet, this seemed a natural progressional path. It had been thought that savings could amount to over 50% in some cases and the justification for going this way seemed ‘proven’. And it was thought that as services improved the savings would become more significant. A study had been performed which highlighted improved efficiencies, internal control, risk management and access to technology and skills – previously not available due to cost or size restrictions.

Whilst there is evidence that offshoring may not work well for some industry categories, it doesn’t mean it won’t work well for others. It has been proven over time that both outsourcing and offshoring can help much smaller organisations and sole proprietor businesses to match performance of larger organisations because of the ability to increase their manpower and resources through these mediums.

There is one particular industry which has a capacity to work well in both offshoring and outsourcing mediums and that is the Virtual Assistant industry – an industry that was birthed because of the Internet and technological changes that have taken place over the past 10 or so years. A Virtual Assistant is generally a service provider that operates on your behalf for your business on a virtual basis. They generally do not work in your office (in most cases) but are still as close to you as your computer.

Whilst initially a virtual assistant was a personal assistant of a secretarial and/or administrative background, their serviceability has grown considerably. Research of the various Virtual Assistant (VA) and Virtual Business Operator (VBO) Networks globally show that services provided are frequently additional to secretarial services, and include many of the following: bookkeeping, graphic design, events management, association management, phone answering services, copywriting, ghost-writing, real estate support, database development and management, website development and management, internet research, PowerPoint presentations, troubleshooting, concierge services, travel arrangements, risk management, and the list goes on. If it can be done on a computer, chances are there is someone who provides this service virtually. And depending on the service required, it won’t always be necessary to have someone in the same city or state, let alone the same country, to perform those activities for you. In fact, the time zones around the world can work to your favour if timing is short for your project.

Digital transcriptions are an ideal example. If you have a recording that can be converted, or already is, in digital format, sending this file via email, or making it available online to be downloaded by a Virtual Assistant means that the transcription can be typed whilst you’re in bed at night. This means you can use timing differences around the world to your advantage. It also means that depending on the country the transcriber is in, there could be considerable cost savings in what you pay for the finished work.

Many business operators still think in terms of engaging an employee when the administrative work gets too much for them but, slowly and surely, many are beginning to realise the benefits of outsourcing and/or offshoring. Gone are those additional costs of taxation, workcover, superannuation and insurances – these are all looked after by the person the work is outsourced to – because they are business operators themselves. It is in their interests to look after your business as their own – after all, you become their client. Gone also is the need to ensure you have suitable equipment, software, furniture and space for this operator – they work in their own office.

Things you need to think about when outsourcing or offshoring:

  • What is your planned outcome for this business relationship?
  • Will it be a short-term or long-term arrangement?
  • Is a contract required (in the case of IP, confidentiality, etc)?
  • What are the skills and experiences of the service provider you are engaging?
  • Are you prepared to look at this service provider as ‘one of your people’?
Working relationships of this type do work – I have been working in this manner for over 11 years and some of my clients have been with me for more than 9 years. It does take time to build the relationship and is well worth the time and effort put into it.

What is Wotif?

Wotif.com is Australia’s leading accommodation website, saving you valuable time and money for Corporate and Leisure Travel.

It’s easy to use website, offers great prices, great choice and more locations. www.wotif.com     


Must Read/Must See….

Books:
Electronic Marketing for Small Business
is written by Tom Antion. The book had been sent to a client and I'm reading it on their behalf, to glean what I can for additional services for their website.  I'm only half way through it but can already tell you it is a book that you need, if you're running your business on the web!

Website:
Looking for a motivational quote to send someone, or perhaps place on your website?  Then go to mygoalmanager.com.


About Our Organisation

What is a Virtual Assistant?
It's a term for home-based secretaries, administrative and secretarial support, and others who supply remote or virtual support.

We are as close to you as your computer and can do almost anything traditional support staff do - except virtually. You don't need to provide office space, equipment, software or furniture - we have our own!

Location no issue as the work is carried out 'virtually' no matter where you are!  See our newest members listed at VA Directory


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