I'm a firm believer that networking should be done as much offline as it is done online. I belong to two regular networking groups - one weekly and one monthly, and then go to others periodically too. I find I pick up a lot of referrals this way from people who like to meet who they're going to be doing business with, or who they will be referring to. This is how I began doing business before the Internet and I still am actively networking on a local basis regularly, over 20 years down the … [Read more...]
Archives for January 2015
Learn about your client’s industry
There is good value in learning as much as you can about the industry/ies your clients work in. If your niche is a particular industry this is even more important. Each industry will have a number of things to help educate people in that industry: newsletters, magazines, trade shows, industry association events and the list goes on. It makes sense, that if you want to provide the best value you can to your client/s in a particular industry, then why not subscribe to their online newsletter? Or … [Read more...]
NEVER stop building your client base
I frequently see VAs posting on VA forums that their client is leaving them, cutting hours or doing something else and when questioning further about their situation, it often becomes apparent that they only have one client. You don't have a business when you have one client. What you have is a job, in general terms. It's very easy to stop doing the promotions and searches when you gain a client, but it's very important to keep promoting, keep networking and keep marketing, all the time. I … [Read more...]